Website Optimisation

Website Optimisation UK

Website Optimization is an involved system of many processes put together to drive your website to achieve 1st page rankings with all the common search engines like Google, Yahoo and Bing.We have been in this extremely competitive business for over 6 years with many of our clients being with us from the start. Website Optimisation is a key element every company should include to gain more traffic.

Website Optimisation and Web Design should be treated as one when creating a new website. The website architecture plays a significant role in on-page optimisation. We are not like numerous other businesses who think by chucking huge quantities of links and amending a few headers will achieve and maintain high rankings! We analyse the underlying code of the website to see how it will be crawled and indexed by search engines. We work closely with our clients to ensure their online presence starts working for them.

Search engine algorithms are formulas that are used by crawlers to index your website. These algorithms change constantly which is why a dynamic and ongoing approach is required for Website Optimisation and a service we have delivered for many years.

Website Design

Website Design is another area we have many years industry experience. We combine our website design and website optimisation skills to produce websites which meet industry standards such as the World Wide Consortium. Validating against these standards ensures that the base architecture of the site can be crawled and easily indexed by search engines. There are no blocks or coding that can cause in-accurate storage of your sites content on the web.

We adopt bespoke designs using approved Content Management Systems to give our customers the freedom to update their site as desired. Be careful as there are numerous online DIY website packages which are geared for visualisation and not optimisation! On many occasions we have had to rebuild DIY websites due to their non-compliance.

Google regularly updates the algorithm. These changes only have a negative impact on people who use spammy SEO methods to promote their websites. If you use safe SEO methods, your website will get high rankings that last. The reason for that is that safe SEO methods are beneficial to Google, web searchers and your business.

Database Design

Database Design is an area we enjoy very much because it can positively transform the processes within a business. We are experienced in using MS SQL 2005 / 2008 as backend databases for our websites.

Most businesses use the Microsoft Office suite to include MS Access databases. We specialise in developing bespoked MS Access databases both networked or standalone. Our developer has over 15 years experience starting within the governement sector creating report writers for the Oracle systems. He also has the highly desirable Prince2 Project Practioners certificate for methodical Project Management.

CMS Content Management System

We use a variety of CMS Content Management Systems for our websites. Bespoked CMS systems using either a MS Access (free), MySQL (free) or MS SQL backend databases.

We actively develop in Joomla or WordPress which are the 2 most popular free and open source Content Management Systems around. We can offer many different services with these packages from template setup to full development and management of your site.

Social Media Internet Marketing

Social Media Maketing is an up and coming important asset for your website. It can generate a lot of new traffic via blogging or using the more familiar Facebook, Twitter and Google Recommend. The Website Optimisation Business can manage all of your Social Media Internet Marketing within our monthly package. Social Media book marking is now highly advisable for attaining and retaining high ranks. We can manage all your Social Media Book Marketing.

Website Optimisation areas include:

South West, Devon, Somerset, Cornwall, Ashburton, Axminster, Barnstaple, Beer, Bideford, Bovey Tracey, Bradninch, Bristol, Brixham, Buckfastleigh, Budleigh Salterton, Chagford, Chudleigh, Chulmleigh, Colyton, Crediton, Cullompton, Dartmouth, Dawlish, Devonport, Exeter, Exmouth, Great Torrington, Hartland, Hatherleigh, Holsworthy, Honiton, Ilfracombe, Ivybridge, Kingsbridge, Kingsteignton, Moretonhampstead, Newton Abbot, North Tawton, Northam, Okehampton, Ottery St Mary, Paignton, Plymouth, Princetown, Salcombe, Seaton, Sidmouth, South Molton, Tavistock, Teignmouth, Tiverton, Torquay, Totnes.